Viral Marketing Hacks Hello AMAzing readers! In today’s fast-paced digital world, brands are constantly needing customers’ attention. It is hard to break through the thick walls of media to truly go viral. Campaigns like Wendy’s Twitter roasts and Oreo’s iconic Super Bowl blackout tweet have caught the attention of audiences […]
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Marketing Insights, Marketing TrendsThe Rise of Ethical Marketing Hello AMAzing readers! In today’s world, it’s not enough for brands to just sell products, they need to stand for something greater. The rise of ethical marketing has changed the way businesses connect with consumers, especially younger generations. These consumers are more informed, more socially
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AMA UT, Marketing InsightsBlack History Month: Entrepreneurs in Marketing Hello AMAzing readers! Black History month is a time to honor the contributions of Black leaders who have shaped industries and opened doors for future generations. Among these powerful leaders are Black entrepreneurs who have turned ideas into successful businesses while breaking barriers along
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Career Development, Marketing Insights, Marketing TrendsBrands Score Big During the Big Game Hello, AMAzing readers! Next weekend is the most watched sporting event, the annual championship game of the NFL. Not only does the Super Bowl highlight football, but it has become a big celebration of entertainment focusing on its halftime show, the national anthem
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AMA UT, Marketing Insights, Marketing TrendsNetflix’s: Countdown: Paul vs. Tyson Hello AMAzing readers! Last weekend, Netflix live-streamed the Jake Paul vs. Mike Tyson fight. The fight introduced Netflix’s strategy to include live programming to compete with traditional broadcasters and expand its audience. The live sports streaming attracted new subscribers and advertisers, shifting from Netflix’s original
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Marketing Insights, Marketing TrendsABC’s Marketing Tactics for User Engagement Hello AMAzing readers! This time during the school year can get very stressful, but having a show to watch can help ease your mind. Shows like Dancing with the Stars and The Bachelor are great for getting together with friends after a long week
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Marketing InsightsAs Hispanic Heritage Month comes to a close, it is important to recognize why we celebrate Hispanic Heritage Month in the first place. This month recognizes the importance and influence of Hispanic/Latino American culture
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Calendar Observations, Marketing InsightsGetting back into the swing of school requires a lot of coffee. Emma Chamberlain, founder of Chamberlain Coffee, started by making YouTube videos and quickly became a top influencer. Her love for coffee was shown in almost every video she posted, which led to the making of her own creative brand: Chamberlain Coffee.
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Marketing Insights, Marketing TrendsThis summer was filled with lots of sun, palm trees, and groundbreaking pop music. With everyone having a “brat summer” inspired by Charli XCX’s new album, “BRAT,” Sabrina Carpenter and her hit single “Espresso,” and new rising pop icon, Chappell Roan
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Marketing Insights, Marketing TrendsAlexandra Cooper’s Marketing Tactics on her Podcast: Call Her Daddy Hello AMAzing readers, This summer, Alexandra Cooper’s podcast Call Her Daddy has been blowing up. The podcast is well known for its conversational tone, relationship advice, and featuring celebrity guests. Episodes include spicy discussions on topics like relationship dynamics and
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