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SUMMARY:Core Components of Branding
DESCRIPTION:Learn how to build a valuable brand! \nWhile most marketers have a general sense of what a brand is\, it’s not always clear how to define and document a brand. What does it take to define and build a brand in the context of an organization? How do you bring strategy\, design and messaging together in a way that sets clear boundaries and direction? \nWhen you know exactly what components are necessary to define a brand and set direction\, branding becomes much clearer and more effective at reinforcing core desired equities in customers’ minds. \nIn this virtual workshop\, we’ll cover the steps to create and define a brand. You’ll learn what internal and external assets are required to create a new brand or sharpen an existing one. And you’ll leave with visual and messaging guidelines that drive clarity in your advertising\, communication and product development. \nRegister here!
URL:https://amaut.net/event/core-components-of-branding/
LOCATION:Online Webinar
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